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How To Use TailwindCSS With Node.js, Express and Pug

In this article, you will learn how to use TailwindCSS with Node.js, Express, and Pug. The purpose of this tutorial is to teach you how to create a Node.js application with TailwindCSS, Express, and Pug.
Pre-requisites:
• Basic terminal knowledge.
• Knowing how to use a code editor.
• Basic npm/npx/yarn knowledge.
• Pug and Express.js knowledge.
Project configuration
The first step is to create and configure our application. Run the following commands to create an empty directory nodejs-tailwind, and change the current directory to it:

mkdir nodejs-tailwind
cd nodejs-tailwind
Now that we are in the nodejs-tailwind directory, we have to initialize our Node project. To do so, we need to run the following command:

npm init
For each Node.js project, we need a file called package.json. Its purpose is to store metadata about the project (e.g. name, description, version, author, etc.), and to manage the project dependencies and scripts. We could create the file manually, but that would be tedious.
Thus, the purpose of npm init is to create the package.json file. Once you run the command, you get an interactive prompt where you can add information about your project. Or, if you are happy with the suggested information, you can press enter until the end. If you do not add any information, your file should look like this:

{
“name”: “nodejs-tailwind”,
“version”: “1.0.0”,
“description”: “”,
“main”: “index.js”,
“scripts”: {
“test”: “echo \”Error: no test specified\” && exit 1″
},
“author”: “”,
“license”: “ISC”
}
Now we need to create the index.js, which stores our basic server. You can create the file by running:

touch index.js
Create basic server
There are various Node.js frameworks to create a server. However, for this tutorial, we use Express because it is a mature, well-known web framework. We install Express in your project as follows:

npm install express
If you go to package.json, you can see “express” listed under dependencies. That means we are ready to build the server and test it in the browser.

 

 

 

const express = require(‘express’);

const app = express();

app.get(‘/’, (req, res) => {
res.send(‘It works’);
})

const server = app.listen(3000, () => {
console.log(`The application started on port ${server.address().port}`);
});
Now make sure the server works. You can check it by running node index.js in your terminal, and then visiting localhost:3000. If you did everything correctly, you should see a page that says “It works”.
Add Pug
Before adding TailwindCSS to our project, we should install Pug. Pug is a template engine for Node, which has a simplified syntax and it compiles to HTML. It makes it easier to write HTML code, and cleaner too.
The first step is to install Pug in our project. We can install it by running the command below:

npm install pug
Once Pug is installed, we need to create a new directory to store the pug files. You can create a new directory, and a pug file, as follows:

mkdir views

touch views/index.pug

 

 

After creating the index.pug file, add the following content to your file:

doctype html
html(lang=”en”)
head
meta(charset=”utf-8″)
meta(http-equiv=”X-UA-Compatible”, content=”IE=edge”)
meta(name=”viewport”, content=”width=device-width, initial-scale=1.0, maximum-scale=1.0, user-scalable=0″)
title Node.js with TailwindCSS, Express and Pug
link(href=”./styles/style.css”, rel=”stylesheet”)
body
h1 Hello world!
p My starter template
The tutorial assumes Pug knowledge. However, if you wish to see the same code in HTML format, you can use the Pug to HTML converter. It’s a useful tool if you want to convert your code between Pug and HTML, or vice versa.
Configure views and static files
Before we can start coding, we have to set up views and static files. The first step is to import the path module, which comes with Node.js by default. The path module allows us to work with directories and file paths, which we need when we serve static assets such as images, for instance.

const path = require(‘path’);
Thus, import the path module, as in the line above. Now, let’s see what the code below does.

app.set(‘views’, path.join(__dirname, ‘views’));
app.set(‘view engine’, ‘pug’);
app.use(express.static(path.join(__dirname, ‘public’)))
With the first line, app.set(‘views’, path.join(__dirname, ‘views’));, we tell Node.js what the source of our templates is. Now, Node.js knows where to look for our pug templates.
Going further, the second line – app.set(‘view engine’, ‘pug’); – tells Node.js what engine to use. In our case, it is Pug.
The last step is to specify the directory from where to serve static assets such as JavaScript, CSS, images, and so on. The last line, app.use(express.static(path.join(__dirname, ‘public’))), tells Node.js that we store the static assets in a directory named public.
Update index.js
We need to update our server to serve the pug file we created previously. To do that, change res.send(‘It works’); to res.render(‘index’); in the app.get function. Your “get” route should look like the one below:

app.get(‘/’, (req, res) => {
res.render(‘index’);
});
Run the server to make sure the changes did not break our application. Going to localhost:3000, you should see:
Hello world!
My starter template
Add TailwindCSS
The step of the tutorial is to add Tailwind to our project and configure it. Let’s start by adding TailwindCSS and PostCSS to our project:

npm install tailwindcss postcss autoprefixer postcss-cli
Why do we need to add PostCSS and Autoprefixer as well? First of all, PostCSS allows us to “convert modern CSS into something most browsers can understand, determining the polyfills you need based on your targeted browsers or runtime environments”. But why do we need it for Tailwind? The reason is that TailwindCSS is a PostCSS plugin. As a result, we need a tool to translate the modern CSS into something the browsers can understand.
Secondly, autoprefixer is a PostCSS plugin as well. Autoprefixer adds vendor prefixes to CSS rules using the values from Can I Use. In other words, it makes sure the application looks the same in all browsers.
Let’s move further, and generate the tailwind.config.js file. The purpose of this file is to allow you to customize your TailwindCSS installation. It is a configuration file where you can add additional information such as plugins, themes, margins, padding, and everything you require and Tailwind does not have.

npx tailwindcss init
By running the above command, it automatically creates the tailwind.config.js file. If you want to add customizations, I recommend checking the TailwindCSS Configuration page.
That is all it takes to add TailwindCSS to your Node.js project!
PostCSS
What is left, is to set up the postcss.config.js file, which stores the configuration for PostCSS. First of all, we have to create the file, which we can do as follows:

touch postcss.config.js
Once the file is created, add the following configuration to it:

module.exports = {
plugins: [
require(‘tailwindcss’),
require(‘autoprefixer’),
]
}
The postcss.config.js file specifies what PostCSS plugin our project uses. In our case, it is TailwindCSS and Autoprefixer.
Create the necessary files
After adding and configuring all the packages, we need to create the files for our CSS. For this tutorial, I chose to create the folder styles inside the “public” folder. Lastly, the tailwind.css file holds the Tailwind CSS, whereas the style.css file contains the final CSS that is used by our application.

mkdir public
mkdir public/styles
touch public/styles/tailwind.css
touch public/styles/style.css
You can create the directory and the two files, by running the above commands. mkdir creates a new directory, whereas touch creates an empty file. Also, add the following code in tailwind.css:

@tailwind base;
@tailwind components;
@tailwind utilities;
The above code injects base, components, and utilities styles from TailwindCSS into our CSS. These directives become actual CSS at run time. After you run the command from the next section – ” tailwind:css” – check the file style.css to see the generated code.
Package.json
The last thing we have to do is to add the following line in our project’s package.json:

“tailwind:css”: “postcss public/styles/tailwind.css -o public/styles/style.css”
With the above command, we build the CSS and add it to the styles.css file, which is used by our application. If you add CSS to your application, make sure to run npm run tailwind:css each time, so the changes apply. After doing so, start your application, and you should see the changes.
Conclusion
At this point, you should have a complete Node.js application with Express, Pug, and TailwindCSS. If you want to check the project, here is the GitHub link to the project. Feel free to use it as a starter for your project.
To recap, we learned how to:
• add Express, Pug, and TailwindCSS to a Node.js project.
• set up Pug as the view engine in the application.
• set up the folder for our assets.
• create a basic Node server.
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Amazing Wall Lighting Design Ideas

Light are an important part of our home decor. Besides their primary purpose of adding light, they can also serve as decorative items. For instance, you can pick some unique wall lamps that will definitely beautify the plan walls. Such wall lamps can definitely steal the show, because of their unusual design and way to provide light. Designers have come up with so many creative designs and the following ones are just some of the best ones. Let’s check them out!

About – The Big Question: Can Corporate Fraud Be Fixed?

A Q&A with author Tyler Maroney on how private investigators help keep businesses honest.

Somebody’s watching. Photographer: Spencer Platt/Getty Images
This is one of a series of interviews by Bloomberg Opinion columnists on how to solve today’s most pressing policy challenges. This conversation has been edited and condensed.
Romesh Ratnesar: You’re the head of a private investigative firm, Quest Research and Investigations LLC, and have written a book on your industry, “The Modern Detective: How Corporate Intelligence Is Reshaping the World.” One of the themes of the book is the role that private detectives play in keeping the global financial system solvent by exposing fraud. Based on your experience, are cases of financial and business fraud more prevalent than people are aware of?
Tyler Maroney: Private detectives are hired by companies, sometimes through outside counsel, to conduct internal investigations. The advantage for companies to hire investigators themselves is that they can control the investigation, so to speak, as opposed to having to go directly to law enforcement. This doesn’t mean that they’re sweeping fraud under the rug. But it does mean that sometimes private detectives find evidence of wrongdoing that might not reach the level of reportable criminal behavior but is nonetheless important to know about.
There is some circumstantial evidence that there is more fraud in the corporate world than there was in the past. We’ve learned about this from several big leaks in the last five or 10 years — the FinCEN files, the Luanda Leaks and the Panama Papers, all of which seem to suggest there are different groups involved in alleged wrongdoing, whether it’s sovereign nations, large banks, shadowy corporations, dictators and the like. Private detectives often play a role in uncovering that fraud, as do others, such as the International Consortium of Investigative Journalists, which works with reporters around the world to root out fraud. So although there is no clear data on an increase in fraud, there is anecdotal data that it’s becoming more prevalent.
RR: How has the work of private detectives changed since you got into the industry? In your book you talk about how much more data exists today — there’s so much more information that you can scrape when you conduct investigations. Does that also mean bad actors have more tools in which to engage in malign behavior?

Tyler Maroney.Courtesy of Tyler Maroney
TM: The most profound way that the industry has changed is that we’re required to be technologically savvy, in the same way that companies need more technological savvy to protect trade secrets and intellectual property. In our case, we need to understand how the world works, how information flows and where it flows — in the dark web and on social media, for instance — so that we can be smart identifiers and analysts. The increase in technology, and how we communicate and consume information, makes not just companies but individuals more vulnerable to attacks, like phishing and hacking. We’re seeing “hacker for hire” groups who’ve essentially found giant tranches of data within large companies and exposed it. Those who operate outside of large corporate structures are becoming more technologically savvy and finding the tools to breach [corporate systems].
RR: In your book you discuss some of the investigations you’ve conducted on behalf of companies into suspected wrongdoing by employees. Are companies as aware as they should be about what their employees are up to? And, conversely, are employees aware of how much scrutiny they’re under from their bosses?
TM: I think management can be more vigilant about tracking its employees. By tracking I don’t mean conducting surveillance on their employees; I mean being aware of loopholes, being aware of backdoors and being aware of areas where fraud can be carried out. Companies often have rigorous compliance programs that are designed more to prove that they’ve warned their employees than to actually prevent the fraud. For example, employees are often required to answer annual questionnaires to prove that they understand that they are not allowed to, say, bribe a foreign official for a contract, which would be a violation of the Foreign Corrupt Practices Act. That compliance is necessary, but companies could also do more to examine pre-emptively the activities of employees and contractors overseas, so that you’re not putting out a giant fire after a fraud has been detected.
Employees also have tools to protect themselves. My advice to employees in any company would be not to assume that any information or hardware you have access to is your own, but instead to assume that it is controlled by and owned by your employer. There might be activity that people engage in — using company email, for instance — that isn’t criminal or fraudulent but is very personal. Although your employer might not necessarily have a right to be going through [that material], if they do come across it in the course of an investigation that you may have had some tangential role in, they will be able to see that.
RR: In many cases, you don’t know what your clients do with the information you give them. Is there a reason why you try to avoid asking clients about how they use the material you uncover?
TM: We always ask why they’re hiring us. And we always ask what the motive for the investigation is. But we’re not always told the full story. I’ll give one quick anecdote. I was once hired to investigate rumors that an employee was engaging in expense account fraud. And we found that, in fact, she was. When we confronted her with this evidence, she not only confessed, but offered evidence the very managers who had hired us to investigate her were also fraudsters. Then we went back to our client to report what she had told us and their response was, “Thank you very much, please send us your invoice.” Why would they have bothered hiring us if there was even an outside chance that we would discover evidence that they had been engaging in a similar fraud? This is a situation in which we were left scratching our heads because on the one hand, we felt like we had done our job. And on the other hand, we felt like we had not been fully briefed by our own client.
RR: You spent the early part of your career as a magazine journalist, before going to work at Kroll Inc., one of the world’s biggest investigative firms. Why did you decide to get into this line of work? What are the differences between the work you do and the kind of work you did as a journalist?
TM: When I got my first job at Kroll, I realized there are a few huge differences between this work and journalism. I suddenly had clients from all different backgrounds: hedge funds, health-care companies, NGOs, sovereign nations, individuals, all of whom had some mystery to solve, or some legal dispute to navigate. Second, as a journalist, I always felt like I was throwing rocks at the building from the outside. As an investigator, you’re often brought inside the building by the people who own it and who built it. I do want to make clear, however, that private detectives don’t have dozens of secret proprietary tools that investigative journalists don’t have. We do build tools that allow us to scrape large tranches of data and search through it. But at the end of the day, the job involves creatively finding documents and people who are willing to talk in the same way that journalists do.
RR: In your book, you also try to dispel some common stereotypes about private detectives, and even demonstrate why private investigators work in the public interest.
TM: Private detectives often get a bad rap in the media. That’s because there have been cases of wrongdoing committed by private investigators — the most recent examples, of course, being the work of Black Cube on behalf of David Boies and Harvey Weinstein. There’s a misperception that private detectives use unsavory tactics and that their motives are improper. But most of the biggest investigative firms, including ours, have risk committees in which we discuss whether or not to take a case. We turn down dozens of cases every year, either because we don’t like what the client is asking us to do, or because we don’t agree with who the client is and what they’re trying to achieve.
RR: There’s a scene in the book in which you write that at any given time there are literally dozens of private detectives on the streets in New York tracking and following other people. Shouldn’t people be troubled by that?
TM: My point was to make clear that we are everywhere, but not always in the way people imagine: conducting surveillance or engaging in what is often called corporate espionage. We’re routinely hired by civil-rights law firms looking to uncover official wrongdoing; hedge funds that have been victimized by their own employees; private-equity firms looking to conduct due diligence on an acquisition; bankruptcy trustees trying to recover assets; even legislative committees working to uncover allegations of corruption. I wanted to give a kind of holistic view of the kind of clients that depend on private detectives to find information that helps benefit their cause as opposed to bury their competitors.
RR: What role can private detectives play in promoting greater corporate social responsibility? Are there ways in which companies can work constructively with firms like yours on behalf of the public interest?
TM: Yes. It shouldn’t be controversial to say that we should all fight for a fraud-free world. I think companies often fear that too much disclosure — victimization by hackers, for instance, or material litigation — will hurt their reputation and scare away investors. But in my experience, it’s the opposite: Disclosure can lead to a more honest relationship with investors and other stakeholders. I think investors themselves can do a better job of kicking tires before they make an investment — and that could include employing the services of private detectives to identify any risks like conflicts of interest with vendors and quiet affiliations with known bad actors. Also, consumers should know their rights better, become amateur sleuths and do their own due diligence beyond Googling. Corporations have to look out for fraud, but so does everyone in the ecosystem of a transaction or an investment.
RR: What’s the bottom line? What does your work as a private investigator tell you about how to combat fraud and promote transparency in the corporate world?
TM: Just as private detectives are often seen unfairly as nefarious bad actors, corporations sometimes get a bad rap, too. I’m often hired by people who truly have a motive to root out wrongdoing, who don’t want to have to swim through the chaos of spending their time investigating their own employees or engaging in giant battles with their competitors. Fighting fraud is also a cost-cutting strategy. Having a transparent, clean operation means fewer legal bills, fewer regulatory fines. Private detectives are engaged in benefiting the public interest, and not just by exposing wrongdoing on behalf of NGOs. It also comes from engaging in due diligence for a private equity firm or helping a publicly traded company counter an attack by an activist shareholder whose motives are questionable. The point is that the public-interest work that we do is not just on behalf of the disenfranchised or nonprofits. It’s also on behalf of people from corporate America.
This column does not necessarily reflect the opinion of the editorial board or Bloomberg LP and its owners.

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Thermaltake PF1 RGB Power Supply Review – Killer Gaming

 

Thanks to Thermaltake and their release of the Toughpower PF1 ARGB Power Supply, all your PC components can now have RGB lighting. With 16.8 million colours to choose from, you can definitely match the colour of this RGB power supply to that of the other components.
Having said that, the RGB lighting of this amazing power supply can be controlled by ASUS Aura Sync, MSI Mystic Light Sync and also Gigabyte’s RGB Fusion 2.0!
Product Images
Credits: Thermaltake
As can be seen from the images above, this RGB power supply has two buttons and two switches at the back. The two buttons are responsible for controlling the RGB lighting; one for the mode and one for the color. One of the switches is used to turn the power supply on and off, while the other switch is for the Smart Zero Fan feature.
The Smart Zero Fan feature ensures that the power supply produces zero noise when the fan operates below approximately 10% work load. With the Smart Zero Fan switched on, the fan will only operate when the power supply’s work load is greater than 10%. With the Smart Zero Fan switched off, the fan will constantly spin. You won’t find this feature in a lot of other power supplies!
Specifications
The Toughpower PF1 ARGB PSU comes in three different wattage capacities which are 850W, 1050W, and 1200W. All three of these power supplies come with an efficiency rating of 80+ PLATINUM. All of the different versions are also fully modular, this allows for better cable management.
Dimensions 150mm(W) x 86mm(H) x 180mm(D)
PFC (Power Factor Correction) Active PFC
Power Good Signal 100-500 msec
Efficiency 80 PLUS Platinum
Operating Temperature (Continuous Full Load) 0 – 50°C
Operating Humidity 20% to 90%, non-condensing
Cooling System 14cm hydraulic bearing fan
Safety Approval CE/cTUVus/TÜV/FCC/BSMI/CCC/EAC/S-Mark
Protection OCP, OVP, UVP, OPP, SCP, OTP
Warranty 10 Years
Apart from being highly efficient, the Toughpower ARGB Power Supply also comes with a long warranty (10 years). You probably won’t need to upgrade your power supply for the next 10 years.
Bottom Line
With a fantastic 80 PLUS Platinum efficiency rating, a long 10-year warranty, RGB lighting, and the Smart Zero Fan feature, you certainly shouldn’t pass on this amazing RGB Power Supply from Thermaltake. The only negative thing about this RGB power supply is the expensive price point.

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About – NOSTER & Science Microbiome Prize

Prize Details
• About
• How to Enter
• Winners
• Latest Press Release
About the Prize
No one walks alone. Every human is enveloped by and contains trillions of microorganisms. The past decade’s research has revealed the essential nature of the relationships with these other organisms for healthy development and adult life. Research on the microbiome has blossomed thanks to technological advances in genomics and bioinformatics. Already, many surprising discoveries have been made about the fundamental role the microbiota play in inflammation, cancer, obesity and many other chronic non-communicable diseases that assail humans. The groundwork has been laid for a shift of gear from mapping microbial associations with health and disease states to working out the mechanistic details and the dynamics of the interactions between hosts and their microbiota. This growing field promises to translate fundamental discoveries and help answer questions about healthy human development, metabolism, and immunity.
The NOSTER Science Microbiome Prize has been established to reward innovative research by young investigators working on the functional attributes of the microbiota of any organism that has potential to contribute to our understanding of human or veterinary health and disease or to guide therapeutic interventions.
Grand Prize winner receives:
Each Grand Prize winner will be awarded a cash prize in the amount of US$25,000 and travel and accommodation for the prize ceremony.
The Grand Prize winner will also receive a free five (5) year digital subscription to Science, and will have their winning essay published in Science (print and online).
Runner(s) Up receives:
Each Runner up will receive an award plaque and travel and accommodation for the prize ceremony.
The Runner(s) Up will also receive a free one (1) year digital subscription to Science, and will have their winning essay published in Scienceonline. Maximum number of Runners Up is 2.
ALL FEDERAL, STATE AND LOCAL TAXES, AND ANY OTHER COSTS AND EXPENSES, ASSOCIATED WITH THE RECEIPT OR USE OF THE PRIZE ARE THE SOLE RESPONSIBILITY OF THE WINNER.
About Science/AAAS
The American Association for the Advancement of Science (AAAS) is the world’s largest general scientific society and publisher of the journal Science, as well as Science Translational Medicine; Science Signaling; a digital, open-access journal, Science Advances; Science Immunology; and Science Robotics. AAAS was founded in 1848 and includes more than 250 affiliated societies and academies of science, serving 10 million individuals. Science has the largest paid circulation of any peer-reviewed general science journal in the world. The nonprofit AAAS is open to all and fulfills its mission to “advance science and serve society” through initiatives in science policy, international programs, science education, public engagement and more.
About NOSTER
Noster was incorporated on May 15, 2020, in Kyoto, Japan, specializing in the research and development of gut microbiome–based treatments with the vision of “connecting life and gut microbiome.” The company’s mission is to elucidate the functions of over 1,000 species of human gut microorganisms—numbering over 100 trillion—that exist symbiotically with humans, and to contribute to scientific advances in microbiotics to improve the health of people worldwide. Recent research shows that immune and digestive diseases as well as certain cancers are linked to the gut microbiome, making it an obvious target for the development of new biotherapy treatments based on manipulating the abundance and biology of gut microorganisms. To solidify its future, Noster is exploiting its deep understanding of the gut microbiome by building a unique library of intestinal microbes and their metabolites, referred to as “postbiotics.” Using this library, company scientists are working passionately to realize breakthroughs in drug discovery and to develop innovative therapeutic treatments targeting the gut microbiome. To learn more about NOSTER, click here.
Questions/Inquiries

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About – Travelers’ Choice Best of the Best

2020 Award Winners

HOTELS

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About – 35 Extraordinary Contemporary House Design Ideas – Engineering Discoveries

People who choose to make contemporary-style homes are only limited by their imagination in determining what floor plans to 2use for their way of life and family needs. A contemporary style house is believed to be rather progressive in its design. Houses can be very adorable and fun to live, if well decorated. In here check out 35 extraordinary contemporary house design ideas.

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What are the 4 Vs of Big Data?

How do you know if the data you have is considered big data? There are generally four characteristics that must be part of a dataset to qualify it as big data—volume, velocity, variety and veracity. Value is a fifth characteristic that is also important for big data to be useful to an organization.
Our world has become datafied. From data that shows activity such as our Google searches and online shopping habits to our communication and conversations through text, smartphones and virtual assistants, and all the pictures and videos we take to the sensor data collected by internet-of-things devices and more, there are 2.5 quintillion bytes of data created each day. The better companies and organizations manage and secure this data, the more successful they are likely to be. How do you know if the data you have has the characteristics that qualify it as “big”? Most people determine data is “big” if it has the four Vs—volume, velocity, variety and veracity. But in order for data to be useful to an organization, it must create value—a critical fifth characteristic of big data that can’t be overlooked.
Volume
The first V of big data is all about the amount of data—the volume. Today, every single minute we create the same amount of data that was created from the beginning of time until the year 2000. We now use the terms terabytes and petabytes to discuss the size of data that needs to be processed. The quantity of data is certainly an important aspect of making it be classified as big data. As a result of the amount of data we deal with daily, new technologies and strategies such as multitiered storage media have been developed to securely collect, analyze and store it properly.
Velocity
Velocity, the second V of big data, is all about the speed new data is generated and moves around. When you send a text, check out your social media feed and react to posts on Facebook, Instagram or Twitter or make a credit card purchase, these acts create data that need to be processed instantaneously. Compound these activities by all the people in the world doing the same and more and you can start to see how velocity is a key attribute of big data.
Variety
Today, data is generally one of three types: unstructured, semi-structured and structured. The algorithms required to process the variety of data generated varies based on the type of data to be processed. In the past, data was nicely structured—think Excel spreadsheets or other relational databases. A key characteristic of big data is that it not only is structured data but also includes text, images, videos, voice files and other unstructured data that doesn’t fit easily into the framework of a spreadsheet. Unstructured data isn’t bound by rules like structured data is. Again, this variety has helped put the “big” in data. We are able to use technology to make sense of unstructured data today in a way that wasn’t possible in the past. This ability has opened up a tremendous amount of data that have previously not been accessible or useful.
Veracity
The veracity of big data denotes the trustworthiness of the data. Is the data accurate and high-quality? When talking about big data that comes from a variety of sources, it’s important to understand the chain of custody, metadata and the context when the data was collected to be able to glean accurate insights. The higher the veracity of the data equates to the data’s importance to analyze and contribute to meaningful results for an organization.
Value
While this article is about the 4 Vs of data, there is actually an important fifth element we must consider when it comes to big data. This is the need to turn our data into value. In fact, organizations that have not created a data strategy to yield insights and to drive data-driven decision-making are going to fall behind competitors. Big data that’s analyzed effectively can provide important understanding of customers and their behaviors and desires, how to optimize business processes and operations and to improve a nearly endless amount of applications. Whether you use data to create a new product or service or to understand a way to cut costs, it is incredibly important that big data creates value. This value is why organizations of every size must have a data strategy in place in order to ensure the data needed to achieve the business objectives they adopted are being collected and analyzed.
Where to go from here
If you would like to know more about technology during COVID-19, check out my articles on:
Or browse the Big Data & Analytics to find the metrics that matter most to you.

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Sentinel-6 Michael Freilich Satellite Launch – Virtual NASA

Details
Earth is changing and we’re sending the Sentinel-6 Michael Freilich satellite to space to help us monitor those changes.
The Sentinel-6 Michael Freilich mission is a U.S.- European cooperative effort designed to carry the record of global sea level rise—a significant effect of climate change—into its fourth decade.
We’re in final preparations for launch as the satellite and its SpaceX Falcon 9 rocket get ready for liftoff from Vandenberg Air Force Base in Central California on November 10, 2020.
Sentinel-6 Michael Freilich is named in honor of the former director of NASA’s Earth Science Division, who was instrumental in advancing ocean altimetry. It follows the most recent U.S.-European sea level observation satellite, Jason-3, which launched in 2016 and currently is providing high-precision and timely observations of the topography of the global ocean.
While we cannot invite the public to a face-to-face NASA Social event due to COVID-19 restrictions, we are excited to have you participate virtually in #SeeingtheSeas with us!
NASA Social participants will get a chance to:
– Connect virtually with like-minded space and Earth enthusiasts
– Receive a NASA Social badge that you can share online or print at home
– Interact with NASA, NOAA, ESA and EUMETSAT team members in real-time
– View the launch of the SpaceX Falcon 9 rocket that will boost Sentinel-6 Michael Freilich into orbit for its journey #SeeingTheSeas

Your Home, Our Mission.
Sentinel-6 Michael Freilich is being developed jointly by NASA, the European Space Agency (ESA), in the context of the European Copernicus program led by the European Commission, the European Organisation for the Exploitation of Meteorological Satellites (EUMETSAT), and the National Oceanic and Atmospheric Administration (NOAA).
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No registration is necessary. By attending this virtual event, you are agreeing to the event’s moderation policy as set forth by NASA.

MODERATION POLICY:
NASA welcomes your comments. To encourage free-flowing discussion while maintaining the decorum appropriate to a taxpayer-funded organization, we will moderate comments using these guidelines:
Stay on topic. Other readers expect the comments about a post to deal with the topic at hand. If your comment is not relevant to the post, please post it as a Discussion topic.
No personal attacks. Criticism of decision-making and operational management, including the names of the individuals involved, is legitimate. Criticism on a purely personal level is not.
No profanity. No spam. No sexually explicit or discriminatory material.
Comments about politics and politicians must, like everything else, be on-topic and free from personal attacks.

NASA – National Aeronautics And Space Administration

NASA Jet Propulsion Laboratory

ESA – European Space Agency

NASA Earth

Vandenberg Air Force Base

CNES

EUMETSAT

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About Snap’s storied revenge – Robinhood Snacks/

BROAD CITY, (from left): Abbi Jacobson, Ilana Glazer, ‘Mushrooms’, (Season 4, ep. 404, airs Oct. 11, 2017). photo: ©Comedy Central / Courtesy: Everett Collection

Snap getting freaky with the filters
Dow Jones
28,211 (-0.35%)
S&P 500
3,436 (-0.22%)
Nasdaq
11,485 (-0.28%)
Bitcoin
$12,759 (+4.12%)
Hey Snackers,
If you thought your Trader Joe’s haul was pumpkin-extreme, think again: a man just won the “Pumpkin Super Bowl” with a 2,350-pound gourd named Tiger King. A lot to digest there.
Stocks ticked down yesterday as stimulus deal talks continued without any concrete progress (as usual). The White House is aiming to have some kind of deal done by tomorrow.
NSFW
1. Snap hits a record on a wow-worthy quarter (it got its Facebook revenge)
Who didn’t get corona-ghosted last quarter… Snap stock soared ~30% to an all-time high after the little ghost reported expectation-smashing earnings. You probably noticed more ads appearing every 5 seconds as you tried to watch “Kylie sizzles on Capri beach” and “Oddly Satisfying.”
• Sales shot up 52% as advertisers started spending again, compared to growth of 17% in the previous quarter.
• Daily users grew 18% to 249M — that’s equivalent to 75% of the US population.
• Snap’s loss shrank 12%, but the 9-year-old company still isn’t profitable.
Zucking revenge… Snap’s growth slowed big time after Facebook’s Instagram copied its game-changing Stories back in 2016. But last quarter, Snap profited off FB’s misfortune: earnings were boosted by the FB ad boycott, as marketers shifted spend to Snap. Also: since TikTok was banned in India, Snap more than doubled its users in the world’s 2nd most populous country.
• Snap has done a lot this year, launching new features from Mini apps to TikTok rivaling Sounds to the (in)famous anime filter.
• There’s a lot you can do on Snap now besides sending double chin pics, from meditating with Headspace to Shazaming songs to identifying plant species.
THE TAKEAWAY
Snap got lucky… with the FB boycott and the TikTok ban saga. Now the question is: can it keep up the growth and users it gained last quarter? Snap’s CFO said that it’s not clear whether pumped-up ad demand will stick. But investors ignored that, boosting the stock on the surprising growth.
Flix
2. Netflix stock slumps on slowing subscriber growth and subscripturation
Just like Emily in Paris… Netflix’s quarter didn’t go as planned. Netflix added just 2.2M subscribers in its third quarter, less than the 2.5M it forecast and waaay less than the 3.6M analysts expected. Netflix stock dropped 7% because in the markets, everything is relative:
• Netflix added nearly 16M subscribers in the 1st quarter of this year, and over 10M in Q2, making its latest quarter look even worse.
• It’s forecasting just 6M new subs this quarter, and expects paid subscriber additions to be down for the first half of 2021.
The boom is over… Netflix saw explosive growth during the first half of the year, as we hibernated with our laptops and instant ramen. It became a utility (gas, electric, and Flix) — but that also led to more subscripturation (aka: subscription saturation).
• Netflix already takes up 72% of US home streaming time. Plus, consumers are now spoilt for choice with newbie streamers like Disney+ (RIP Quibi). That’s why…
• Netflix added only 180K subscribers in the US and Canada. Subscribers in the Asia-Pacific region were the largest growth contributors, making up 46% of all newbie additions.
THE TAKEAWAY
Netflix needs to get creative to reach non-streamers… It has 200M paying subscribers, but its next 100M will probably be streaming virgins — everyone else is over-subscribed. That’s why Netflix is looking to emerging markets like India and Brazil for future growth. It’s even offering a free, 48-hour streaming event in India — and it probably won’t even ask for payment info.
Electrify
3. After 10 years, GM resurrects the gas-guzzling Hummer as an EV monster
Are We There Yet?… Like the 2005 Ice Cube family classic, the mid-2000s were filled with gas-guzzling cars that could fit entire football teams (RIP Lincoln Navigator). Now GM is bringing bulky back by reviving the Hummer, which it discontinued in 2009 when it went bankrupt. But now it’s the opposite of a gas-guzzler:
• The world’s first all-electric supertruck: What GM unveiled in a (mildly terrifying) commercial during the World Series on Tuesday.
• GM’s Hummer EV will be an electric pickup beast with 1K horsepower that goes zero to 60 in three seconds. BTW: LeBron is repping.
Smells Musky… GM has made big moves in the EV world, and is now competing against Tesla with the Hummer. It’s set to go on sale in a year – likely ahead of Elon’s Cybertruck.
• $20B: How much GM plans to invest in autonomous and all-electric vehicles through 2025, led by the Hummer pickup.
• $2B: How much GM just said it’s pouring into factories to build its Cadillac EV. It plans to launch 22 new electrified vehicles by 2023.
• $2B: How much GM was going to hand over to produce cars for e-truck startup Nikola. That’s on ice after fraud allegations against the startup.
THE TAKEAWAY
This is a mainstream milestone for EVs… Everyone’s talking about Tesla, but EVs were just 2.6% of global car sales in 2019. GM’s sustainable version of its nostalgic, ultra-unsustainable car could lure more non-EV people to the electric side.
What else we’re Snackin’
• S3XY: Tesla reported expectation-beating earnings in its fifth-straight profitable quarter — it notched a record 139K deliveries.
• Quiti: Mobile streaming app Quibi, which raised a whopping $1.75B before launching, is shutting down after a lackluster 6-month run.
• Revv: AutoNation, the US’ largest auto dealership, had its “absolute best quarter ever” as we swapped subway rides and Ubers for cars.
• E-drama: Shares of troubled electric truck startup Nikola jumped after a GM exec ignited hopes of keeping their partnership deal alive.
• Sad: Disney says CA has set “unworkable” rules for theme park reopenings. The Happiest Place on Earth has to stay closed for now.
• Pill: OxyContin-maker Purdue Pharma reaches an $8.3B settlement after agreeing to plead guilty to fueling the opioid crisis.
Thanks for Snacking with us! Want to share the Snacks? Invite your friends to sign up here.
Snacks Daily Podcast
It’s the first ever I-IPO — Influencer Initial Public Offering.
Italian social media star Chiara Ferragni wants to take her 22M followers public. But will her “clothing-to-lifestyle persona” go viral as a stock?
Tune into our trendy 15-minute pod to hear why this is the biggest test yet for the influencer business model (pun intended).

Snack Fact of the Day
Air conditioning was invented to make ink stick better at a printing plant — not to help us sweat less
Thursday
• Weekly jobless claims
• Earnings expected from Gilead, Intel, Coke, Kimberly-Clark, and Southwest
Disclosure: Authors of this Snacks own shares of Snap, Tesla, and Disney
ID: 1379683
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